Padraic Gilligan, CMO of SITE, is profiled in the March issue of Travel and Tour World on trends in the incentive industry, destinations, the ROI of incentive travel and more.
We submitted the event for a Crystal Award and, to our delight, won top honours in our category. For us, it was game changing. Business started to grow incrementally. Now it wasn’t just vacuous promotional chatter we had objective proof of our capabilities.
2018 is a year of massive change and innovation at SITE with the appointment of an independent CEO and the outsourcing of the MarCom and Events functions. Leading the new MarCom team as CMO is SoolNua’s Pádraic Gilligan.
SITE has teamed up with SoolNua Marketing and Dana Communications, two of the world’s leading communications agencies in the MICE sector, to lead its marketing on a global level. Pádraic Gilligan will serve as Chief Marketing Officer (CMO) for both SITE and the SITE Fou
Using technology to personalize incentive experiences continues to evolve – here’s what to watch for.