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Join SITE at IMEX Frankfurt

Frankfurt, Germany

Gather with SITE members and many more industry professionals for IMEX Frankfurt—"the worldwide exhibition for incentive travel, meetings and events"—at Messe Frankfurt, a premier venue in the heart of Europe. While you're there, take part in our SITE-led education session, our press conference and SITE Nite Europe, our fundraising event. Details below:

IMEX Frankfurt

15-17 May 2018
Messe Frankfurt

SITE Stand #A520

IMEX Frankfurt is the efficient, one-stop shop for planners looking to book and organise worldwide meetings, events and incentive travel programmes. Each year, 3,500 exhibitors come to IMEX, including tourist boards, convention bureaus, international hotel chains, airlines and destination management companies. They're poised to do business with the 9,000 visitors—almost 4,000 hosted buyers among them—who attend during three energetic and very inspirational days.

IMEX buzzes with activity, sound and energy, driving business with the force of global opportunities. If you’re in the meetings industry, this is the show for you.

Newly Added Education Session - Get Social with @SITEGlobal - At SITE we're passionate about everything digital and love the way Social Media helps us learn, connect, and grow. SITE's Director of Digital & Social Media Marketing, Aoife McCrum will be on the SITE booth at IMEX to help you with all your social media queries. Email Aoife on to book your one-on-one consultation. Get social with @SITEGlobal! 

Visit the IMEX website >

Certified Incentive Specialist (CIS) Training

13-14 May 2018
Location: Messe Frankfurt

Elevate your career by earning the premier entry-level certification for the incentive travel industry!

This two-day, in-person workshop provides up-and-coming professionals with a wealth of understanding and develops the skills needed to create extraordinary motivational experiences worldwide.

Sessions include:

  • Fundamentals of incentives
  • Origins of incentive programs and incentive travel
  • The value chain
  • The value proposition of motivational programs and non-cash awards
  • Market composition
  • The makings of a program and program budget
  • Industry tools and platforms
  • And much more!


Day 1 – 13 May 2018
8:00 AM: Registration
8:30 AM - 12:30 PM: CIS Program
12:30 PM - 1:30 PM: Lunch Break
1:30 PM - 5:30 PM: CIS Program

Day 2 – 14 May 2018
8:00 AM - 1:00 PM: CIS Program

Register, or learn more >

Certified Incentive Travel Professional (CITP) Exam

Monday, 14 May 2018
Two Slots Available: 9:00–11:00 AM or 1:00–3:00 PM
Location: Messe Frankfurt, Hall 9, Room Clubraum 221, 9.T

Be among the first to receive the new CITP—Certified Incentive Travel Professional—designation. Mid-level to senior-level executives working across the niche spectrum of incentive travel can take the exam in Frankfurt, the day before the IMEX trade show begins.

CITP is brand-new and destined to become the incentive sector's must-have qualification. The letters "CITP" after your name will prove your undisputed professionalism and enhance the reputation of the company for which you work.

Exclusive IMEX CITP Offer:

SITE Members – $337 USD / €270 – 50% off the regular price

Non-Members – $895 USD / €715 – Bonus 12 months of SITE membership included

Registration is open and space is limited. Register today >

With the generous support of:

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Register, or learn more >


SITE Nite Europe

Monday, 14 May 2018
InterContinental Hotel

The evening before IMEX Frankfurt begins, this SITE Foundation fundraising event brings together SITE members, industry colleagues and top hosted buyers for networking and business exchanges. Here's your chance to build new relationships with prospective clients and strengthen existing ones, all while supporting A CAUSE FOR CELEBRATION—the research and mission of the SITE Foundation.

Learn more about SITE Nite Europe >

Tuesday, 15 May 2018
9:00 AM - 9:50 AM
Messe Frankfurt – Room Logos, Second Floor, Level 9.1, Hall 9

If there’s one certain thing on the business events landscape these days, it’s uncertainty. Never have we lived and worked amidst such rapid change and complexity on global, regional and national levels.

With members in 84 countries around the world, the Society for Incentive Travel Excellence (SITE) is well equipped to comment on global trends and to highlight national and regional trends that can eventually have a global impact.

Join us for a dynamic, interactive session with incentive travel experts from five continents.

Session discussion will be underpinned by content from the SITE Index, the industry’s most comprehensive survey of incentive travel, conducted annually by the SITE Foundation.

By the end of the session, participants will:

  1. Be aware of annual research conducted by the SITE Foundation.
  2. Have an in-depth perspective on trends and changes in incentive travel on a national, regional and global basis.
  3. Be connected with leaders in incentive travel from five continents.
  4. Understand how incentive travel brings tangible business results.
  5. Be able to plan for potential changes coming down the line as a result of global trends.



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Rhea Stagner – Immediate Past President, SITE Foundation & DVP, Sourcing and Supplier Relations, Maritz Travel

A 17-year veteran of the meetings, events and incentive travel industry, Rhea currently fulfills a role at Maritz Travel focused on building strategic relationships with destination management companies, hotels and supplier partners. She also leads its business intelligence team in charge of data intelligence and industry insights.

Rhea has served in a variety of roles with responsibility for ensuring innovation and quality control for Maritz Travel and its clients. She has managed and designed more than 70 incentive travel programs, led several corporate-wide customer events, implemented new standards for buyer performance and developed new metrics and standards to foster more strategic supplier relationships.

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Pádraic Gilligan – Chief Marketing Officer, SITE & Managing Partner, SoolNua

Pádraic co-founded SoolNua, a boutique marketing consultancy helping destinations, hotels and venues with marketing, strategy and training for the MICE marketplace. Previously, he was Vice President of Ovation, MCI’s global DMC network, and Vice President of Industry Relations at MCI. In 2004, he was elected to the International Board of SITE and served as International President in 2008.

He has written and spoken all over the world on many aspects of meetings and events, regularly contributing to SITE, MPI, FICP, ICCA, IACC, ADMEI and other industry bodies. Pádraic's interests are reflected in his award-winning blog at He also blogs on destinations and venues at EventMB.




Daryl Keywood – Vice President, Education and Certification, SITE & Managing Director and CEO, Walthers DMC

Daryl is the Managing Director and CEO at Walthers – Destination Business Solutions Africa, an award-winning company with a strong focus on incentives and conferences. The business is internationally recognised as a leader in corporate social responsibility programmes. Daryl has a deep passion for Africa and its people, travelling 3-4 months of each year, marketing and accompanying clients within the continent. He is a past Chapter President of SITE Southern Africa and currently sits on the SITE International Board of Directors.


Merina Begg – Managing Director and Owner, Argentina Travel Partners DMC

In the business for over 30 years, Merina has accumulated an extensive portfolio of knowledge in organising travel experiences around the world. Today, Merina runs Argentina Travel Partners DMC (ATP DMC), which specializes in opening up a full range of unique travel experiences for new and returning visitors to Argentina and Uruguay, whatever their age and interests.

Her independent destination management company is divided into four different departments: Meetings and Incentives, Leisure, Cruises and Special Interest, each with its own dedicated, highly professional, bilingual staff. Merina’s emphasis on teamwork, honesty, flexibility and excellent service has earned ATP DMC two SITE Crystal Awards for Excellence.

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Selina Chavry – Global Managing Director, Pacific World HQ

Selina is the Global Managing Director of Pacific World, a multi award–winning destination management company operating in more than 40 countries in Asia, Europe, the Middle East and Africa. 

An Australian national, she was in the events industry for twelve years prior to joining Pacific World and has worked in London and spent most of her career in event operations as well as leading international sales and marketing activities. Selina is a dynamic leader and an active mind. Under her leadership, Pacific World has been focusing on driving innovation and operational excellence.

SITE Press Conference

Tuesday, 15 May 2018
12:30 PM - 1:00 PM
Location: Messe Frankfurt, Hall 8, Level 1, Room Symmetrie 3 (Next to the Press Centre)

It's been a big year already for SITE and continues to be one filled with massive change and innovation. During this press briefing, you will have the opportunity to:

  • Meet the new SITE Executive Leadership team and hear how SITE is progressing against its 2020 Vision to grow its chapter network, increase membership and continue to raise awareness of the human and economic impact of the incentive industry on the global economy.
  • Learn about SITE’s new Certified Incentive Travel Professional (CITP) certificate program for mid-to-senior level professionals, which will be formally launched at IMEX.
  • Hear about the new Incentive Travel Industry Index, a pan-industry research initiative powered by the SITE Index, IRF Outlook and FICP.


  • Didier Scaillet, CIS, SITE CEO
  • Annamaria Ruffini, CIS, CMP, SITE President 2018
  • John Iannini, CIS, CTC, SITE Foundation President 2018

Interview opportunities will be available immediately following the press conference and throughout IMEX week. If you are interested in arranging interviews with SITE executives— Didier Scaillet, John Iannini, Annamaria Ruffini, Pádraic Gilligan and/or Tina Gaccetta—please contact or call +1-763-210-8409.


SITE Member Reception

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Tuesday, 15 May 2018
3:00 PM - 4:00 PM
Location: Mexico Tourism Board Stand #B100

Join the SITE Leadership for our members-only reception as we visit with our Mexico Partners.


SITE Chapter Leaders Meeting

Wednesday, 16 May 2018
11:30 AM - 1:00 PM
Location: Dialog Room, Level 9.2, Hall 9

If you are a current member of a SITE Chapter Board of Directors, please join us for our in-person luncheon and meeting with SITE Leadership and fellow Chapter Leaders to get the latest updates on our strategic priorities and share best practices. By invite only, contact


SITE Past Presidents' Council Meeting

Wednesday, 16 May 2018
1:00 PM - 2:00 PM
Location: Room Implus 9.1

SITE Past Presidents who will be in Frankfurt during IMEX are invited to participate in our annual SITE Past Presidents' Council Meeting. Enjoy a light lunch as we discuss the items on our agenda. By invitation only.


SITE Germany Chapter Reception

Wednesday, 16 May 2018
4:00 PM - 5:00 PM
Location: Munich Stand - G160

Members, please join us for the SITE Germany Chapter Reception which will take place in the Munich stand at IMEX.



IMEX Gala Dinner

Wednesday, 16 May 2018
6:30 PM - Late
Location: Sheraton Frankfurt Airport Hotel

SITE will be well represented at the IMEX Gala Dinner, a glamorous gathering and celebration. Come enjoy live music, superb food and, of course, lively conversation with colleagues.

Plus, the Paul Flackett IMEX Academy Awards takes place there, honoring outstanding achievement in the industry. SITE will present the Jane E. Schuldt SITE Master Motivator Award, given annually to a SITE member who upholds the highest standard of excellence in creating and delivering successful incentive travel and motivational events and exudes energy, enthusiasm and a collaborative spirit in support of the global incentive travel community.

Join Us! >


SITE Education Session: How SITE Creates Legacy Through Young Leaders Like You

Thursday, 17 May 2018
11:00 AM - 11:45 AM 
Location: Messe Frankfurt, Hall 9, Stand #H920 – Inspiration Hub, Hot Topic Tables, Let's Talk

Come to discuss the SITE Young Leaders Program. Yes, it’s about helping young meetings professionals like you to advance your career. But did you know that it’s also about creating legacy for the next generation of young leaders?

In this session, participants will:

          1. Find out more about the Program from SITE Young Leaders who have been through it.
          2. Share your personal meetings industry legacy goals with your peers.
          3. And if you’ve been through the Program, share your experience and explain how it has helped you develop these legacy goals.


Nitin Sachdeva – Co-Chair, SITE Young Leaders Committee; Executive Director, Venture Marketing

Eda Ozden – Board of Directors, SITE Global, SITE Turkey and World of DMCs; Director of Business Development, MEP Destination Business Solutions

El Kwang – CEO, Untangled and Biz Events Asia

Michael Dalton – President, SITE Ireland; Director of Sales, Moloney & Kelly Ireland & U.K.