SITE Global again spread the word about exploitation and trafficking during the End It Movement supported by ECPAT-USA on Thursday, February 7.
The goal for the day was to join together to shine a light on modern day exploitation around the world by spreading the world via social media. The End It Movement asked that on February 7, everyone draw a red X on their hands then post a photo or video on social media and spread the word to raise awareness in the fight against exploitation and trafficking.
The End It Movement is a coalition of leading organizations in the world in the fight for freedom to help bring awareness, prevention and rescue.
“ECPAT-USA appreciates SITE's continued partnership in our mission to protect children from exploitation and trafficking. Awareness is key and through outreach to members; we can shine a light on exploitation and end it. Thank you, SITE,” said Michelle Guelbart, MSW, Director of Private Sector Engagement ECPAT-USA.
Since 2012 when the End It Movement first started there’s been 2.7 million impressions of the Red X on social media.
Posts went up on Twitter: @ECPATUSA, #enditmovement and Facebook: Facebook.com/ecpatusa