Education

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The Business Case for Incentive Programs

The goal of this track is to equip participants with the “whys” of incentive travel: why it works as a vehicle for loyalty engagement and retention, and why it makes sense from a business perspective. The modules in this course relate to the justification of using incentive travel to achieve the business’ goals.

Courses include: 

Members: $99.00 USD
Non-Members: $169.00 USD

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The Link between Motivation and Incentives

Description: What’s your motivation to change? This Course will equip participants with the “whys” of incentive travel: why incentive travel works as a vehicle for loyalty and engagement, and how it can be used as a tool to foster behavior change.

Learning Objectives:
At the conclusion of this course, participants should be able to:

  • Define the elements of motivation and behavioral change
  • Identify opportunities for incentive travel to build employee/customer loyalty and engagement
  • Apply qualification criteria for incentive travel program to motivation drivers
Members: $39.00 USD
Non-Members: $59.00 USD

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Knowing Your Customer and Your Customer’s Customer

Description: Designing an incentive program begins with understanding the customer: the context for the business, the commitment of the leadership, the characteristics of the program participants. This
Course helps you determine whether an incentive program is a good fit for the business and the customers.

Learning Objectives:
At the conclusion of this course, participants should be able to:

  • Develop qualification criteria for the participants
  • Determine how company and country culture affect the design loyalty and engagement programs
Members: $39.00 USD
Non-Members: $59.00 USD

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What's the Problem We're Trying to Solve? Selling Incentive Travel to Business Leaders

Description: Is an incentive program an expense or an investment? This Course applies tools to justify using incentive travel as a strategic tool to drive business goals. Topics cover determining performance gaps and business goals, establishing metrics, and quantifying the results of the incentive program.

Learning Objectives:
At the conclusion of this course, participants should be able to:

  • Relate how incentive travel programs can change business behaviors/performance
  • Use SITE templates to prioritize needs and determine the value of the incentive program
Members: $39.00 USD
Non-Members: $59.00 USD

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CMP Preferred Provider 

cmpSITE is a CMP Preferred Provider. The programs identified with the CMP Preferred Provider logo met the requirements to receive continuing education (CE) credit for the Certified Meeting Professional (CMP) credential. All qualifying activities also indicate how many CE credits attendees will receive for participating. 

For more information about the CMP credential or CMP Preferred Provider Program, please visit www.conventionindustry.org.

 

Note: This program is not endorsed, accredited, or affiliated with the Convention Industry Council or the CMP Program. Applicants may receive CE credit for attending any program that meets eligibility requirements of the CMP Program. There are no specific individual courses required as part of the application--selection of eligible education is up to the applicant based on his/her needs. 25 hours of continuing education (CE) are required both for certifying (first time) and recertifying. Anyone can create a profile on CMP's website so that their CE hours can be tracked. For more information, please contact education@siteglobal.com