ibtm events.jpgSITE at ibtm events

ibtm events are where meetings, events and incentives industry decision makers meet for global business adventures. Tailored for the markets they serve and guaranteeing the attendance of top level decision makers, the exhibitions provide a time and business efficient matching service for buyers and sellers through the unique Hosted Buyer Programs. In addition, each event has a full program of networking events as well as high level education. 

ibtm america

14 -16 June 2017
Florida, USA

Join ibtm america for three highly energizing days of irreplaceable face-to-face business meetings and networking opportunities with top level exhibitors, meeting planners and buyers from the U.S. and across the globe. Discover 250 exhibitors representing top destinations, hotels, venues, technology and event services, enhance your knowledge at education sessions and make connections at ibtm america's networking events. As an invitation only event, ibtm america is exclusive to 250 elite Hosted Buyers and 250 qualified Exhibitors from the U.S. and across the globe.

Visit the ibtm america website >> 

SITE Education

Certified Incentive Specialist (CIS) Course
12-13 June 2017
Margaritaville Beach Resort

Participants will—in a two day seminar/workshop—learn the fundamentals of incentives, the origins of incentive programs and incentive travel, the value chain, the value proposition of motivational programs and non-cash awards, the composition of the market, the makings of a program and a program budget, industry tools and platforms and other valuable information. All emerging professionals, faculty members and students aspiring to enter this specialized segment of the meetings and events industry may use CIS as a stepping stone to reach higher levels of professionalism.

Cost: $875 USD ( $750USD for SITE members).To register for the course, please click here.

The Link Between Motivation and IncentivesJorge Colona.jpg
16 June, 8:00 AM - 8:50 AM

What’s your motivation to change? This Course will equip participants with the “whys” of incentive travel: why incentive travel works as a vehicle for loyalty and engagement, and how it can be used as a tool to foster behavior change.

This course covers the following SITE competencies: Sales, Communication, Strategic Planning  

Presenter: Jorge Colona, SITE, Florida and Caribbean President 

Jorge Colona is a bilingual marketer and sales professional with more than 20 years of experience in group business development, market building, organization skills and successfully selling and planning in different areas of the Hospitality Industry. He is a facilitator for developing and maintaining strategic long term business to business relationships, and has a track record of success and expansion in Group meeting, Convention Bureau, as well as Leisure Sales.


ibtm china

23 - 24 August 2017
Beijing, China

ibtm china is trusted for connecting the world's leading MICE suppliers with top level buyers, who have proven purchasing power and budget to place with international providers. Participating at this event will allow you to strengthen your connections with meetings and event planners based in both China and the rest of Asia. Attend the show to learn about the latest market developments, network at our exclusive events and above all, leave feeling fully inspired with new ideas to drive your business forward.

Emerging Trends in the Incentive Travel World -- Planning a Successful Incentive ProgramLeo Tang.jpg
24 August, 11:10 AM -12:10 PM

From the evolving economic climate to new technologies and generational shift, we live in an ever-changing world. We'll take a look how these changes are affecting Incentive Travel program development and more! This session will provide a greater understanding of the day to day activities of an incentive agency’s interactions with their clients. We will explore the life cycle of an incentive and how each party contributes to the overall program.

PresenterLeo Tang, SITE China Chapter President

With over 18 years of experience in integrated marketing communications, branding, and new media, Tang worked as the Chief News Officer of Sohu ChangYou before founding Eventown, an integrated platform of resources services and tools for better procurement. In 2015, Tang was awarded the Gold Chair Award in China MICE Industry for Most Influential Man and Innovation in the O2O Field. Previously, he was also named National Leading Entrepreneurship Talent. As an outstanding contributor for China's MICE industry, Tang was elected 
the president of SITE China Chapter in 2015, and won the award of “Asia’s Most Distinctive MICE Leaders” in 2016.

Visit the ibtm china website >> 


ibtm latin america

6 - 7 September 2017
Mexico City, Mexico

ibtm latin america offers you a reliable business stage on which you can connect and develop into the regions meetings industry and beyond. Each year the exhibition unites a community of over 380 suppliers and 6,400 meetings and events planers. The fantastic networking events, Hosted Buyer Program and one-to-one meetings, and aspirational educational program bring you the perfect atmosphere to build your business.

Visit the ibtm latin america website >>


ibtm world

28 - 30 November 2017
Barcelona, Spain

ibtm world is the leading global event for the meetings, incentives, conferences, events and business travel industry, taking place in Barcelona. The event gathers meetings industry professionals for three days of focused business opportunities, thought provoking professional education and networking to drive your business into the future. The show is constantly evolving and innovating to stay ahead of the market. Global exhibitors and industry professionals gather to attend each year and the unique Hosted Buyer Programme hosts top level decision makers who place international business, and facilitates one to one appointments between exhibitors and buyers.

Incentive Travel Works: How Knowing Your Customer Sets You Apart 

Clients have many options when choosing the right partners for their Incentive program. How do you stand out? The key to successful incentive programs begins with understanding your customer. This course will help you determine whether an incentive program is a good fit for the business and the customers by providing a unique solution for the buyer.  Additionally, we’ll explore the link between motivation and incentives equipping participants with the “whys” of incentive travel: why incentive travel works as a vehicle for loyalty and engagement, and how it can be used as a tool to foster behavior change. 

Trends in the Incentive Travel Industry: What Does the Future of Incentives Look Like?

The SITE Foundation partners with J.D. Power, one of the best known market research companies in the industry to conduct its annual SITE Index survey. Join us in this session to learn about the latest trends and observations in the incentive travel industry. The SITE Index examines internal and external challenges to the industry and how these factors impact the stability and growth of our market, addressing behaviors of buyers and supplier partners, providing leading indicators for future trends. We will also talk about what trends are impacting incentive program design from technology to generational impacts.

Visit the ibtm world website >>


Past ibtm events:

ibtm arabia

7-9 February 2017
Abu Dhabi, UAE

ibtm arabia, is the leading international exclusive event for the Arabian meetings, incentives, conferences and events industry. This dynamic event will invite an elite community of leading MICE industry suppliers and the industry's finest MICE buyers  to meet  for a one-to-one ratio for 3 days of mutually matched pre-scheduled appointments, networking, education and of course, unlimited business!

Visit the ibtm arabia website >>


ibtm africa

20 April 2017
Cape Town, South Africa

ibtm africa encourages all Corporate Buyers, Corporate Travellers and Top Level MICE tourism to take advantage of this exclusive opportunity. This year, ibtm africa has evolved from a table top event to a high quality content driven education programme which focuses on content that includes technology, future trends, procurement and consolidation, expert thought leadership, leveraging off the benefit of Foreign Exchange and the convergence of the travel and meetings industry.

Visit the ibtm africa website >>