Hotel Edelweiss - Bariloche, Argentina
4-6 March 2012
The 9th Site Executive Summit is an opportunity for regions to learn about motivational experiences, global connections and business results. It is a chance to learn from an unparalleled pool of industry experts on how to market your own destination while gaining insight on the latest trends in the travel and event industry.
The 2012 Summit will take place in Bariloche, Argentina and promises to gather professional representatives from the South American countries like Chile, Brazil and Peru along with distinguished members from North America, Europe and other parts of the globe. Education is provided by a the Site International Board of Directors and delivers relevant business information on marketing a destination, trends and an overall outlook for the motivational events industry.
The net result is your community of planners and suppliers that will return to their businesses armed with practical knowledge and insight they can immediately apply and make an impact on their organization’s ability to market to the industry of travel and event professionals.
SCHEDULE OF EVENTS
4 March: Evening Reception
5 March: Executive Summit
9:00 to 17:00 plus evening activity
6 March: Executive Summit
8:30 to 12:00 plus optional outdoor activity
Registration for Site members is USD $150. Non member registration is USD $200.
To register or receive further information including hotel and travel, email info@barilochebureau.com.ar

Education Schedule
(as of 6 January and subject to change)
Site Crystal Awards: The Very Best Cases in Creativity and Business Results: 5 key Steps to Success in this Global Competition
Alejandro Verzoub, Site President
International Trends on Incentive Travel and Motivational Events
Facilitator: Mary MacGregor, Site Immediate Past President
Panelists: Jim Adams, Site Director, Rhonda Brewer, Site Director David Sand, Site President Elect
To Be or Not to be a DMC? New Ideas and Case studies to Elevate the Awareness of this Segment of the Industry
Paul Miller, Site Director
Jukka Paco-Halonen, Site Director
Destination Marketing: the Innovative Role of the DMC, Convention Bureaus and Other Industry Players
Aoife Delaney, Site Director
Olga Navarro, Site Director
Latin American Best Practices in Motivational Events
Panel session with Site Southamerica Chapter members
Hotel and Resorts: New Ideas and Trends to Increase the Impact of Motivational Experiencies
Cherryl Brazier, Site Director
Lulu Stribling, Site Director
Site International Foundation Research: What You Need to Know in an Ever-Changing Market
Stephen Powell, Site International Foundation President
Corporate Social Responsibility and Green Events
Rajeev Kohli, Site Director
Liu Ping, Site Director